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Dogs at Camp Booklet

Dogs at Camp Booklet

Dogs at Camp is an unique boarding facility for dogs that features kennel free boarding, individualized attention for dogs, group walks to a lake, and more! It lives inside 100 acres of land near Ontario, Canada.

Dogs at Camp owner, Glen Kowarsky, requested a “retro style” booklet to promote the camp. Over the course of several weeks, Glen and I developed an entirely illustrated booklet.

 

Client Review from Glen Kowarsky
April 2024

 

“Lark recently concluded a challenging design project for my company, and I’m thrilled with the outcome! The assignment entailed creating illustrations and designs for a promotional booklet with a retro/vintage vibe, demanding a specialized skill set. Working with Lark was an absolute pleasure! I was impressed by her design and illustration capabilities, as well as her professionalism, prompt responses, and exceptional communication. Collaborating with Lark was a wonderful experience, and I highly recommend her to anyone in need of a talented designer and/or illustrator!”

Process

 

To begin the process of designing this booklet, I developed a preliminary layout plan based on the text provided, and a few provided completed illustrations.

In this phase, I drew rough sketches, developed retro elements for pull quotes, and organized information into different categories.

At this stage, I also experimented with a color palette and fonts.

Final Product

 

After patient editing and revising, we completed the 15 page booklet. Here are some of my favorite pages! Below, each illustration was created by me. I had to match the retro illustration style of the initial illustrations the client provided.

This spread is an example of combining provided illustrations with my own illustrations. I was provided the illustration of the man and the dog on the left, and I included the two dogs on the right.